Senior Manager, Brand Strategy and Communications

Job Locations
US-NY-New York


At First Republic, we care about our people. Founded in 1985, we offer extraordinary client service in private banking, private business banking and private wealth management. We believe that personal connections are everything and our success is driven by the relationships we form with our colleagues and clients. You’ll always feel empowered and valued here. 


Incredible teams doing exceptional work, every day

The Marketing and Communications group provides the tools, resources and guidance to support our bankers and wealth managers in growing existing client relationships and building new ones. We serve as a strategic partner to our stakeholders in helping to maintain a best-in-class Net Promoter Score through safeguarding and promoting our brand of exceptional client service.


The Senior Manager will partner with the Vice President of Brand Strategy and Communications to support corporate communications and reputation management programs. The role requires someone who has a deep understanding of internal and external communications in financial services, is motivated by risk mitigation and brand protection and has the ability to form strong relationships and build trust. It also requires someone who is passionate about communicating to the clients and stakeholders of an ultra-high-touch and well-respected brand.


What you’ll do as a Senior Manager, Brand Strategy and Communications:

  • Work with the Vice President of Brand Strategy and Communications to evolve, promote and defend the corporate narrative.
  • Develop communications strategies and deliverables for key business and regulatory initiatives including: key messages, presentations, talking points and other communication assets.
  • Advance business continuity and incident response plans by identifying potential threats and assisting with the development of protocols and messages to mitigate those threats
  • Champion the coordination of company-wide communications and announcements, their messaging, launch dates, target audiences and channel selections
  • Possess sound business judgement and interpersonal skills to determine appropriate action. Ability to work with highly confidential information
  • Available to respond to critical business issues during off hours and over weekends
  • Collaborate with other department teams, and communicate and interface with other enterprise and department leaders as a representative of the VP of Brand Communications.
  • Maintain high standards of excellent execution and exceptional service as a steward of the brand and representative of the department


You could be a great fit if you have:

  • Minimum 7 years’ experience working in corporate communications or reputation management
  • Excellent verbal, written and visual communications skills
  • Highly motivated self-starter with a desire to work in a cross-functional, fast-paced environment
  • Able to interpret strategic direction and both develop and execute on corresponding tactics, working with autonomy
  • Maintain a compliance and consumer mindset, including knowledge of financial services regulations and ability to gauge whether there is any potential for risk
  • Skilled at building networks and interpersonal relationships
  • Strong project management and organizational capabilities, with an exceptional attention to detail
  • Excellent organizational and time management skills with demonstrated ability to prioritize critical assignments and coordinate numerous projects simultaneously
  • Charisma, sincerity and intention to gain the credibility and respect of senior leaders
  • Team player and collaborator, who can lead through influence
  • Flexible and adaptive to changing priorities
  • Accountable for meeting tight deadlines and possess a sense of urgency
  • Embraces the Bank’s culture and values and provides extraordinary service

Preferred Qualifications

  • Experience at a public affairs agency and/or working on a communications or public relations team in-house
  • Experience at a Financial Services company


Job Demands:

  • Must be able to review and analyze data reports and manuals; must be computer proficient.
  • Must be able to communicate effectively via telephone and in person.


Own your work and your career — apply now

Are you willing to go the extra mile because you love what you do and how you can contribute as a team? Do you want the freedom to grow and the opportunity to take charge of your own career?  If so, then come join us.


We want hard working team players. You’ll have the independence to learn, lead and drive change. A culture of extraordinary service, empowerment and stability — that’s the First Republic way.


We believe that a diverse range of backgrounds and ideas has and will continue to be fundamental to the future success of First Republic.


If you are curious to learn more about this opportunity, we'd love to hear from you.


This job description is not intended to be all-inclusive. Employee may perform other related duties as assigned to meet the ongoing needs of the organization. The Company is an equal opportunity employer. In this regard, the Company makes reasonable accommodations for qualified applicants and employees with disabilities in order to enable them to perform all essential job functions, unless doing so creates an undue hardship.


First Republic is subject to federal laws that restrict the employment of individuals with certain types of criminal histories, including FDIA Section 19 and FINRA. To the extent not inconsistent with our obligations under those federal laws and regulations, First Republic will consider qualified candidates with criminal histories in a manner consistent with the Los Angeles and San Francisco ban-the-box laws.


For New York City-based roles: Mayor Bill de Blasio announced that, effective December 27, 2021, all private sector employers in New York City will be required to ensure that their employees are vaccinated against COVID-19 to attend work in the office. Reasonable Medical or Religious Accommodations may be requested if applicable to you. Please view New York’s Guidance on Accommodations for Workers for more information.



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