Digital Analytics Manager

Job Locations
US-CA-San Francisco


At First Republic, we care about our people. Founded in 1985, we offer extraordinary client service in private banking, private business banking and private wealth management. We believe that personal connections are everything and our success is driven by the relationships we form with our colleagues and clients. You’ll always feel empowered and valued here. 


Incredible teams doing exceptional work, every day. 

The Digital Channels team is responsible for client focused digital experiences that support our Consumer Private Banking, Corporate, and Private Wealth Management businesses. We are seeking a dynamic, organized leader to play a key role in supporting these efforts amidst the rapidly changing digital servicing and sales landscape.


As Digital Analytics Manager, you will play a critical role in defining our digital campaigns strategy.  You will help set direction by analyzing our online banking and in-app campaigns, establishing a robust multivariate campaign testing platform, and driving insight into how to increase digital engagement. You will have the opportunity to rethink how we measure & report on campaigns and will partner with the engagement team to improve campaign targeting and enhance client journeys.


You should be comfortable leading complex initiatives from start to finish independently, presenting to senior executives, and establishing yourself as a sharp analytical subject matter expert. 


This position reports to the VP of Digital Analytics, is located in our San Francisco corporate headquarters, and offers the opportunity to learn, lead and drive change.


As the Digital Analytics Manager you will:

  • Partner with digital adoption and engagement team to optimize campaign approach and reporting
  • Offer insight and advice to senior leadership for how optimize our online banking and mobile applications, with insight into product usage and client segments
  • Conduct hands-on data analysis and modeling that delivers business impact and helps digital channels reach department goals
  • Design, develop, and deploy self-service reports, scorecards, and dashboards
  • Act as subject matter expert on our data and analytics, implementing best practices for data collection, management and analysis
  • Foster a data-driven, test-and-learn culture
  • Partner with other data teams across the firm for knowledge sharing and to develop consistent nomenclature and data reporting practice


You could be a great fit if you have:

  • 5-8 years of experience in B2C digital marketing analytics (fintech, banking, lending or credit experience a plus)
  • Proficient in SQL, Tableau, Adobe, and other programming/scripting languages
  • Experience working with Marketo (or similar marketing automation software) a plus
  • An advocate for implementing tools and processes that help measure the business
  • Adept at managing competing priorities through planned and ad-hoc requests in a fast-paced environment
  • A self-starter with an ability to work independently and proactively
  • A strong verbal and written communicator with fluency presenting analysis and insights to key decision makers
  • Able to work well with cross-functional teams; independently and proactively (e.g., marketing, UX, product)

We believe that a diverse range of backgrounds and ideas has and will continue to be fundamental to the future success of First Republic. 


If you are curious to learn more about this opportunity, we'd love to hear from you.


Own your work and your career — apply now

Are you willing to go the extra mile because you love what you do and how you can contribute as a team? Do you want the freedom to grow and the opportunity to take charge of your own career?  If so, then come join us.


We want hard working team players. You’ll have the independence to learn, lead and drive change. A culture of extraordinary service, empowerment and stability — that’s the First Republic way.


We believe that a diverse range of backgrounds and ideas has and will continue to be fundamental to the future success of First Republic.


If you are curious to learn more about this opportunity, we'd love to hear from you.


This job description is not intended to be all-inclusive. Employee may perform other related duties as assigned to meet the ongoing needs of the organization. The Company is an equal opportunity employer. In this regard, the Company makes reasonable accommodations for qualified applicants and employees with disabilities in order to enable them to perform all essential job functions, unless doing so creates an undue hardship.


First Republic is subject to federal laws that restrict the employment of individuals with certain types of criminal histories, including FDIA Section 19 and FINRA. To the extent not inconsistent with our obligations under those federal laws and regulations, First Republic will consider qualified candidates with criminal histories in a manner consistent with the Los Angeles and San Francisco ban-the-box laws.


For New York City-based roles: Mayor Bill de Blasio announced that, effective December 27, 2021, all private sector employers?in New York City will be required to ensure that their employees are vaccinated against COVID-19 to attend work in the office. Reasonable Medical or Religious Accommodations may be requested if applicable to you. Please view New York’s Guidance on Accommodations for Workers for more information.


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