• Digital Marketing Manager (TEMP)

    ID
    2019-8247
    Job Locations
    US-CA-San Francisco
    Category
    Marketing
  •  

    Digital Marketing Manager (Temp)
    San Francisco, CA

     

    At First Republic, we care about our people. Founded in 1985, we offer extraordinary client service in private banking, private business banking and private wealth management. We believe that personal connections are everything and our success is driven by the relationships we form with our colleagues and clients. You’ll always feel empowered and valued here.

     

    Incredible teams doing exceptional work, every day
    The Marketing and Communications group provides the tools, resources and guidance to support our bankers and wealth managers in growing existing client relationships and building new ones. We serve as a strategic partner to our stakeholders in helping to maintain a best-in-class Net Promoter Score through safeguarding and promoting our brand of exceptional client service.

     

    First Republic is looking for a Digital Marketing Manager to support web-based initiatives and digital advertising campaigns.

     

    What you'll do as a Digital Marketing Manager (Temp):

    • Act as one of main content editors for public website. Responsibilities to include:
    • Manage critical/timely, updates to the website
    • Creation of custom landing pages for campaigns and business units
    • Implement AB testing and optimization
    • Create projects in WorkFront application for digital marketing requests.
    • Work closely with Director, Digital Brand Strategy and media planning agency partner on digital media plans and campaigns.
    • Work with internal clients to develop campaign initiatives, conversion points, KPIs and engagement optimization.
    • Create analytics requirements for all digital media, work closely with analytics team to create turnkey custom dashboards to share out with team
    • Work with agency partners to manage and optimize online local listings
    • Work with team members and outside partners to manage annual e-newsletter advertising schedule including creative and results
    • Act as project manager for integrated digital campaigns, driving and adhering to deadlines, keeping teams on task.
    • Conduct ongoing competitive research to help inform digital strategies
    • Maintain and organize records of campaigns, creative results, planning docs

     

    What skills you will use:

    • BS in Communications/Marketing
    • 5+ years of digital marketing experience, including analytics, managing web properties, search marketing, digital media, working with agency partners
    • Highly organized and detail oriented
    • Analytical thinker. Ability to identify key data points and translate into actionable results and optimization recommendations.
    • Must have strong project management skills. Ability to develop and manage project schedules and deadlines, work with multiple team members across and outside the organization to simplify processes and communications and get the job done.
    • Superb written and verbal communication skills.
    • Able to juggle multiple projects, prioritize, consistent/flawless follow through, flexible and able to shift gears and move fast.
    • Provide extraordinary service to our clients – business units, partners
    • Expertise with web content management systems and web analytics platforms.
    • Experience with Sitecore and Adobe Analytics
    • HTML and design experience preferred.
    • SEO & campaign management experience preferred.

    Own your work and your career — apply now
    Are you willing to go the extra mile because you love what you do and how you can contribute as a team? Do you want the freedom to grow and the opportunity to take charge of your own career? If so, then come join us.

     

    We want hard working team players. You’ll have the independence to learn, lead and drive change. A culture of extraordinary service, empowerment and stability — that’s the First Republic way.

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